April 26, 2022

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ANJU BIST: developing and promoting reusable sanitary PADS


Anju Bist, Amrita Serve, Kollam

Anju Bist and her team which developed and is promoting reusable sanitary pads using banana fibre, is part of Amrita Serve, a social outreach of Amritanandamayi Madam, Kollam.  This work has been the recipient of many commendations and awards, the latest being the Women Transforming India by the NITI Aayog.

Called Soukhyam Reusable pads, these are sold internationally. But the team dreams of selling the same quality product at affordable prices in the rural areas of India.  Till date they have sold more than five lakh pads.  In terms of impact on carbon footprint, this translates into 2000 tonnes of Carbon dioxide.

It was their effort towards eco-friendly and low-cost alternatives that resulted in the development of Soukhyam pads.

Anju Bist, originally from Punjab, obtained her MS and MBA from USA and worked for some time in a consultancy.  Later she moved back to India and has been associated with Amrita University and Amrita Serve in Kerala since then.


 The New Indian Express, March 29, 2022


“The activist is not the man who says the river is dirty. The activist is the man who cleans up the river.”